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Communications


I've extensive experience in marketing and communications in both private and public sectors, producing marketing strategies for government departments and directing product development for a private company.

 

I have created radio campaigns, promotional products, advertising copy, templates for client communications, web content, newsletters and many other marketing tools. 

Publishing

 

I originally worked as a writer and editor of books for Steve Parish Publishing and the Queensland Government.

 

As a result, my writing and editing portfolio includes non-fiction and fiction in a variety of fields.

 

As a writer, I have had published activity books and picture books for children, inspirational phrases, and postcard copy, and written such varied content as media releases, web content, ministerial briefs, customer service letter templates, technical documentation, business cases and strategic policy. I have even written the training material and conducted training seminars in plain language and Microsoft Word.

 

As an editor, I have worked on natural history (for adults and children), travel and tourist guides, scientific publications, childrens fiction, government and annual reports, legislation and policy documents, technical documentation for software products, medical information, and insurance documents.

 

Web

 

As a web professional with a background in communications, marketing and design, I've created websites from concept to implementation.

 

I have experience with

  • managing website design, redesign and migration projects

  • organising and implementing content migration of government websites

  • redesigning information architecture

  • engaging outsourced suppliers

  • user-focused content creation and management

  • creating customised functionality such as sortable datatables and document registries

  • whitehat SEO practices

  • user testing using card sorting and Treejack

 

Skills and software

  • strong HTML and CSS skills

  • Javascript, jQuery, Bootstrap and XML (modifying and implementing...I enjoy a bit of coding)

  • TeamSite, Wordpress, Sharepoint, SiteCore and some quirky custom CMSes

  • Google Analytics, Piwik, Urchin

  • Adobe Creative Suite

  • Microsoft OneNote and the usual Office suite

Web and communications

 

Other examples of my writing can be found in my travel blog.

Psst...want to read more?
mega-australia-activity-book.jpg

Writing, editing and project managing example (still in print after many years)

Pasture Plants of NWQ

Managing editor of series of books by Jenny Milson: Pasture Plants of NWQ and Trees and Shrubs of NWQ

Inside page of Jenny Milson book

Managing editor of series of books by Jenny Milson: Pasture Plants of NWQ and Trees and Shrubs of NWQ

SPP National Parks Guide

Editing and proofreading example

123 of australian wildlife.jpeg

Writing, editing and project managing example

dolphins.jpg

Writing, editing and project managing example

abc sticker activity.jpg

Writing, editing and project managing example

promo spp australian discovery.jpg

Editing and proofreading example (range of books)

amazing facts sales-flyer.jpg

Editing and proofreading example (range of books)

Business visas flyer

Queensland Government information sheet example

Landcare newsletter

Queensland Government technical newsletter example (editing and proofreading)

Nature Kids merchandiser

Range of childrens books for Steve Parish Publishing (marketing and creating project lines, project manager)

DNR publications

Queensland Government technical publications examples (editing and proofreading)

Liquor Licensing Bulletin

Queensland Government quarterly bulletin example (project manager, designer, writer and editor)

Personal website

Webdesign and maintenance of www.emlever.com

Prevention Division homepage

Prevention Division homepage for Department of Health intranet. Implemented in Teamsite using Bootstrap and jQuery. Hand coded CSS, html and javascript modifications.

AHPOQ homepage

Allied Health Professions Office of Queensland intranet homepage. Design implemented in Teamsite using jQuery-ui. Hand coded CSS, html and javascript modifications.

AHPOQ resources page

Sortable datatable with updating through CSV file. Modified XML and javascript implemented.

Glades Easthill South: community

Glades Easthill South is the website of an exclusive residential community on the Gold Coast.

Work live play: government

Work live play was the Queensland Government's high profile international website promoting skilled and business migration from 2007 to 2013.

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